Celebrities and sports players make money off their brand. Their careers in the limelight have a short lifespan, and their biggest paychecks will probably come within that timeframe. Yet, artists and sports players seem to be messing up their earning potential left and right by participating in reckless behavior. It’s only three months into the new year, and some individuals seem to be staring into the face of disaster. The question becomes, are they getting exposed more due to social media, or are they getting more reckless?
It’s a hard lesson to learn, but these celebrities are learning it. They learn when the media tears the apart, when the endorsements stop, when their checks diminish, and when the demand disappears. They work within a highly competitive arena, and the final nail in the coffin becomes when a replacement comes out of nowhere and takes them off their throne.
So which celebrities seem to be getting a visit from Karma as of lately? Check it out:
We’re not sure what is going on with this man, but it seems that he has hit the bottom. While he’s always been rumored to be a cheater, party-goer, alcoholic, difficult, and a trouble maker, all was forgiven due to his skills on the court. Well, that no longer seems to be cutting it either. The final straw was when Iverson requested time off from playing so that he could spend time with his chronically ill daughter. Later, pictures sprung up of Iverson using his idle time to hang out in clubs with women and not with his sick daughter. One of Iverson’s daughters even clarified on Twitter that her sister was doing just fine. Almost instantaneously, his wife openly announced that she was filing for a divorce. And then, the Philadelphia 76ers released him from his contract for the year.
This doesn’t seem to be sudden behavior for Iverson. Comments are coming out, stating that Iverson is in desperate need of help and has been for some time now. For a man who is only 34 years old, he looks very troubled. He’s got so much life left that it is understandable to be concerned about where his actions will take him from here. Perhaps all this attention will help Iverson realize the inevitable: get help. He needed this wake-up call. Now the ball is in his court.
Lil Wayne is serving a one year sentence for possession of a .40 caliber semi-automatic gun on his tour bus a couple of years ago. His fanbase is supportive, and going to jail seems to give rappers more notoriety than anything else. However, the artist’s earning potential will undoubtedly be less than what it could have been if he was free. Furthermore, we’re disappointed that Lil Wayne and other artists seem to care little about their freedom. Families are broken up. Your record is tarnished. Your brand shrinks.
It doesn’t matter how talented people believe Lil Wayne to be. The fact of the matter is that he will only have a moment in the revolving spotlight. Rap music has turned into a pop industry, and within a few years there will be a new rapper on top. By doing something so careless, he’s taken a year away from his career. An artist of his caliber did not need to carry a weapon for protection. He’d better wake up, or he too will find himself with no more “money to blow”.
While Chris Brown’s domestic abuse incident did happen over a year ago, it has done a number on his career. Everyone seems to understand this except Chris himself. He has apologized, given interviews, and faced probation due to the incident. However, his brand has been tarnished to the point of noticeable damage to his career. So on March 10, Chris Brown sent out a message to his fans pleading for their help because he’s done all he can do:
“I ain’t never really did this but right now I need all of my fans’ help. It’s crazy because a lot of radio stations aren’t playing my records. They’re not being that supportive and I wouldn’t expect them to. It’s on the fans and what you guys do in your power to bring me back because that’s all I need. Nothing else will do that except for the fans. There’s nothing else that I can do. I’m doing everything that I need to do. I’m doing me as a person and I’m a better guy,” the star says.
“My singing and my music I do it for you guys and everything else but it won’t be possible if I’m not relevant on the radio and it wouldn’t be possible for me to be an artist if I don’t have any support. I can’t be an underground mixtape artist. That’s where we are. I just want all my fans to help me. I love y’all. Peace,”
Chris, we’re sure your fans are the ones that bought your album and supported you in the first place. It’s corporations and hurt supporters that have dropped you like a hot potato. Domestic violence isn’t a light issue. It especially didn’t pair well with your nice boy image. You can and will have to wait it out. In the meantime, you could do a much better job of dealing with this. Get a PR company that specializes in damage control. Janet Jackson was blacklisted for her Super Bowl performance, and she continued to work on her music anyway. You can’t always have what you want. Humility sure would do you a wonder of good. Threatening to disappear if you have to be an underground mixtape artist will get you replaced, which is basically happening as we speak on it.
Chris Brown needs to adopt a mantra of less talking, more doing. His mouth continues to get him in trouble. The eloquent, nice-boy-next-door image was totally ruined once he started speaking. Whether he means it or not, he comes off too entitled. He doesn’t understand. He can either play by the industry’s rules or get blackballed. No artist’s career is guaranteed to last long this day in age. He’d be smarter by moving on to plan B by either starting a record company and bringing in artists until his brand improves, opening a dance studio, or begin a speaking engagement tour around the US against domestic violence. His life. His choice.
*Images courtesy of NY Daily News and Hip Hop Star Ship.
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